Are You a Trustworthy Leader?

May 02, 2012
When Betty Shotton started the charter airline SouthEast Air in 1996, she made honesty a priority. She vowed to keep employees updated on goals, her vision and where the company was headed. Then, when she couldn't make the numbers work and the airline went south, she promised to help employees find other jobs. Read more from the Little Pink Book .


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Words of Wisdom

“The integrity and self-esteem gained from winning the battle against extremity are the richest treasures in my life.”
Diana Nyad (2009 Conference Speaker)